Print industry sunk by Internet
Wibble blamed for everything again shocker
PRINT NEWSPAPER circulation in the USA is about to plummet to its lowest level since 1946, thanks to the rise of the Internet, according to analyst outfit Newsosaur.
Apparently life is getting so bad the printed newspaper industry that circulation will drop to about 50 million this year.
Since 1946 the US population has doubled so that means that only half the numbers of people that used to look at a newspaper over their cornflakes do so now.
Alan Mutter, at Newsosaur is predicting that, within a decade, print-paper circulation and ad revenue will likely be a quarter of what it is today.
There are several reasons for this. The first is that advertisers are asking themselves why they should spend a lot of cash on adverts that they have no idea if anyone looks at. Then there is the small matter of the fact that online media does not cost so many trees to make.
Mutter thinks that the $30 billion, of the $42 billion that was spent on print newspapers in 2007 in the US, is going to mostly end up in the paws of Internet publishers. µ
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Comments
That's not the reason
Don't you know the standard of flesh available on the internet is far better than Page 3 can ever hope to achieve? Moving pictures mostly as the major difference. Oh well, for me it IS the terrible quality of newspaper journalism however. Thank you Mr Murdoch.stupid people are to blame
Most people are too stupid to read anything at all.People buy printed material because they are bored.
The interenet is for stupid, bored people.
Bring back theo valich, theinquirer has sucked since he has been gone.
Dropped my subscription
I dropped my newspaper subscription a couple of years ago. The two things that I read were the comics and the business section. The paper I took sliced the business section down to basically two pages and took all the stock/mutual listings out and said - you can look it up on the web. I told them that since I was looking those up on the web I might as well just read the rest of the paper on the web and dropped it.Me canary really misses out
of the Rolling Stone, but hey! there's Not a lot of light down in the mines, and I reckon I rubbish enough. So it can go on lie there. Where are the Helivets when you need them?Print industry sinks like Itanic
Why? Simple, the Internet provides access to a much wider range of perspectives. With the print media under the thumb of the New York-based Bolshevo-Stalinists, the only perspective presented for years what what "they" wanted to present. The Internet provides a more egalitarian, balanced range.Don't blame Murdoch, blame Hearst, he was the initial media "mogul".
And James, speaking of stupid, please learn how to spell, use proper grammer and choose your words carefully. Your submission leads me to believe that if the Internet is for stupid, bored people, then print media must be for microencephalic idiots.
And if Theo wanted to submit articles to the Inquirer, I would think they would be given serious consideration. Have you considered that Theo was the one who wanted to sever the connection? Oh, but wait, as a defender of print media, James is obviously so much smarter than the rest of us, so we should force Theo back to the Inquirer so that James will be content.
TinLC
There is no Lumber Cartel.save the trees
One thing I do is leave teh paper I have read on top of the news stand to allow a tree t live ( also costs the hearst group 50 cents if the next guy reads it) - save the treesTimes change
"Mutter thinks that the $30 billion, of the $42 billion that was spent on print newspapers in 2007 in the US, is going to mostly end up in the paws of Internet publishers"I love how they assume that the money people have stopped spending on newspapers will automatically go to another publishing source......It should read "....in 2007 in the US, is going to mostly end up in the paws of the greedy oil industry"
Times change and people don't need dirty old resource using printed paper anymore to get ther news when they can get it quick, clean and most of all FREE online.